Why We Did So Much White: 7 Smart Strategies for Choosing Interior Colors!

Do you know how to go about choosing interior colors for your home? Read on for 7 smart strategies to help you choose the perfect interior paint colors in your unique space for your unique needs!

Does it surprise you to hear that my dream kitchen in my dream house (in my dream world) is not white?

Yes, I realize that because we made the decisions with this house to do

some outsiders may think, “My goodness, this couple is white-paint happy!”

(I didn’t even mention the white we used on our house’s facade, because I’m just talking interiors today.)

Nope, we’re not white-paint happy.

But you know what we are?


Let’s discuss.


The reason isn’t that we’re so uncreative that we can’t think of any other color but white.

Like when the time comes to choose a color at the paint store, Matt and I just look at each other like confused cavepeople and (scratching ourselves) say, “Duhhhhhh…we need a paint color? Oh! Uh oh. Uhhhhhh…white? Yeah, yeah, that’s easy…white! Let’s do white everything!”

As much as I think life would be simpler sometimes if I just had the mind of a cavewoman (ha ha), that is not my reality.

I am—if nothing else—indefatigably thoughtful. About everything.

Let me walk you through a simplified version of my process by which I arrived at “white” being the right answer for many painted areas in this particular house.


#7: Look at your function & feel!

First, consider the function you want that room to have, as well as the “feel” you want in the space.

If you’re wanting to create a super-moody, cave-like feel in a den or bedroom, then a dark paint may be for you!

But if you’re looking to make your space feel lighter and airier (and maybe even a bit bigger!!!), going dark everywhere is probably not going to achieve that for you. (Unless of course you have a certain kind of house, but we’ll get into that later.)

painted white stone fireplace with round mirror above
The before & after of our stone fireplace is one of our easiest yet most impactful transformations.


#6: Look at your space (including ceilings)!

How large is the room? And equally as (if not more) important,

how high are your ceilings?

For us, we have only 8′ ceilings throughout most of our home. (One downstairs hallway and the mudroom only has 7′ ceilings because of ducting that runs above them! Our bedroom is the one room with vaulted ceilings.)

So for us, in this house, that meant things like

  • ZERO soaring ceilings in our kitchen.
  • ZERO soaring ceilings in our living room.
  • ZERO soaring ceilings in our laundry room.

These 8′ ceilings mean, quite simply, less light. (Both less light coming in and less light able to bounce all over those room.)

➝ No extra high windows to let in more light.

➝ No extra wall space holding up those high ceilings to bounce around more light.

➝ A “tighter” feel all-around.

So for us, intentionally choosing white mudroom walls (as well as the white wood shelves and bench) help that space feel cohesive and as airy as possible even though it’s teensy weensy, has zero windows, with a ceiling Matt almost hits his head on!


#5: Look at your floors!

What kind of floors do you have?

  • Are they shiny? They’ll bounce more of your natural light in. Are they matte? Then they won’t.
  • Are they light-colored floors? They’ll bounce more natural light around. Are they dark? Then they won’t.

Remember, dark colors tend to absorb light more visually than lighter colors. (See “The 25 Pros and Cons of Light vs Dark Hardwood Floors!”)

Ours are both matte and dark, and that’s a light-sucking combination if ever I saw one. So for us, white walls, white ceilings, and other light elements only help our space feel more spacious!

(Would we do dark hardwood floors again? See the answer here!)

view from kitchen into dining and living room
There used to be a wall right here blocking this view!


#4: Look at your layout!

You might be able to get away with dark features in your home if your small rooms open up to bigger ones. Maybe you have a low-ceilinged dining nook, for example—but it’s right off your 12′ (or 20′!) of soaring great room ceilings!

Then, that small area may very well be able to get away with dark colors because it’s not going to swallow up ALL that natural light it’s getting from that adjoining room.

Us? We have ZERO downstairs rooms with soaring ceilings. No rooms are “borrowing” light from any other rooms; they’re all in the same boat!


#3: Look at your walls & windows!

How many solid stretches of wall vs windows make up the room?

I’ve seen several breakfast nook designs that are tight, low-ceilinged, and have three walls—but those three walls are covered with windows! Now that space can get away with having dark colors!

However, take our living room with zero windows and only glass sliders to the backyard, and you get one of the darkest rooms in our house!

You’d better believe I was going with a white fireplace and light-colored elements in here!

neutral living room with sectional and white stone fireplace

See more about our living room here.

Check out this post from Lizzy Designs Blog on some of the best Sherwin-Williams paint colors!


#2: Look at your window treatments!

What kind of window treatments do you have in the space? Airy, sheer curtains or two sets of heavy, light-blocking fabric? Do you have Roman shades that stay up out of the way of the windows or do you have plantation shutters (which lower the amount of light coming in)?

When we first moved into our house, there were zero window treatments. It was the middle of winter and got dark very early. We soon realized we needed something to cover our windows, and after several weeks of trying makeshift, temporary curtains (and even garbage bags to keep the light out in our bedrooms), we realized we needed to get something better.

We also had a 5-month-old baby who was taking multiple naps a day. Sleep-deprived and living through ripping out our new kitchen, we called in some companies to give us quotes on plantation shutters. We’d never had them before but thought they seemed easy and functional.

While we do like a lot of the function of them, we didn’t realize how much light they would block. Perhaps in a different house they don’t make much of a difference, but in our low-ceilinged, low-windowed house, we’ve now realized we need every inch of natural light from our windows that we can get!


#1: Look at your natural light—AND take it up a level!

It’s easy to just focus on the number and size of your windows as the way to determine “how much natural light” a room gets. And that’s a good start!

But I challenge you to step it up a level and look at

the time of day you get that natural light!

For example, the whole back side of our house (which includes our living room, kitchen, dining room, and family room!) gets only a bit of late morning light. Early morning, the sun is blocked by our gorgeous big backyard trees, and after noon…forgetaboutit. The sun has moved towards the south side of the house which has zero windows into this main portion of our house!

It would be very different if our house was facing in a different direction (or if it had windows in different walls). But those are things we reeeeeeally can’t change, ya know?


Room Example: Our Kitchen

So, let’s take the kitchen as an example. Here’s what we’re working with:

  • Low ceilings.
  • Dark floors.
  • One window.
  • A couple hours of sunlight per day.
  • Opens into one of the darkest rooms of the house with the least natural light.

Hmmmmm…what color kitchen should we choose?!?

“What to choose? What to choose?” (We’re soulmates if you heard that in Phoebe’s voice.)

If you’re excitedly saying “WHITE!” then yes, we’re on the same wavelength, my friend.


kitchen with black tile floors and wood cabinetry


white kitchen with dark wood floors
See the updated Before & After pics HERE!

Yes, yes, I know there are some who will disagree. (Even though we think the above Before & Afters speak for themselves!)

But then it gets back to

what’s the look & feel you want in your kitchen?

Forget about everyone else. What do you want?

Us? We wanted light and bright! We wanted it to feel cheerful and open! We wanted as much natural light as possible to bounce around that kitchen and so we went with a white (Benjamin Moore Swiss Coffee, to be exact)…

…and we have NEVER doubted that choice for a moment! Even though it may not be our “Dream House Choice,” it IS the choice that

makes this house as much of a Dream House as it can be!


Work with what you’ve got!

Work with what you have, people! We’re not all building our dream homes from scratch, or buying someone else’s home who was smart enough to give it soaring ceilings and tons of windows all facing in the perfect direction for maximum light at optimal times.

Many of us are working with older homes, and we’re working with what we’ve got!


To see more examples of rooms where we intentionally chose paint colors to create the look & feel we wanted, see

PS: To view our home room-by-room, click HERE!

This Post Has 10 Comments

  1. Boyacı

    Thanks too much for sharing this good post.

    1. Jess

      You’re very welcome.

  2. LMS

    I would literally lose my mind in a white house or a white room. Seriously, white makes me very uncomfortable. I’m that strange person who wants all the colours. I don’t even like white ceilings.

  3. Dee

    Looks beautiful! I have bright white cabinets and dark floors that look like yours and would love to replicate this look. Did you paint walls trim and ceiling and cabinets with Swiss coffee or are the cabinets more of a bright white?

    1. Jess

      Thanks Dee! 🙂 Our cabinets are Swiss Coffee!

      – Jess

  4. diane

    There are so many whites. Which are your favorites for rooms with little light?

    1. Jess

      Hi Diane! The quickest answer is to tell you “Swiss Coffee by Benjamin Moore!” We’ve done it in different houses and it’s been perfect in all varieties of situations with different amounts of light, ceiling height, floors, etc. But ALL white paints change color throughout the day and changing light. Honestly, sometimes I think designers can overthink white paint. 🙂 You can waste SO much time analyzing and comparing them during a project, time that could often be better spent elsewhere. That’s why my easiest, best quick answer is to say “Go Swiss Coffee!”

  5. Halley

    You are wise and I love how you went into detail about your decision making process. Also, can I just tell you how refreshing it is to see someone who digs deeper into making a decision. Not everyone on the design world does this and it’s so refreshing! Great post!

    1. Jess

      You are the sweetest, Halley, thank you! I definitely like to go into detail and dig deep!? I’m so glad you found it refreshing!?

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